Joined: 17 Nov 2017
|Posted: Wed Jul 11, 2018 9:26 pm Post subject: Nike Basketball in genera
|Instead of relying heavily on highly paid athlete endorsers Adidas Superstar Donne like Nike, Adidas worked with celebrities like Kanye West, Adidas Superstar Mens who oversaw the creation of its best-selling Yeezy shoes. Its Nike Air Max 90 Femme Rose "Boost Technology" soles also made its shoes tremendously popular among runners.
Nike is responding with new product categories like its React running shoes, bouncy VaporMax shoes, and ZoomX soles to counter Adidas' Boost. It's also executing its "Triple Double Strategy" to improve its innovation, production speed and direct connections to consumers on multiple fronts.
But Nike is still playing defense against Adidas as it tries to reduce its dependence on the sluggish North American market and expand its product portfolio.
The valuations and dividends
Nike trades at 28 times earnings, which merely matches the industry average of footwear and accessories makers. Adidas ZX Flux Womens Adidas is slightly cheaper, with a trailing P/E of Asics Gel lyte 3 Homme 27. But looking ahead, Nike's forward P/E of 28 is much Nike Air Max 90 Donne higher than Adidas' forward P/E of 22.
However, Nike's forward dividend Nike Air Presto Womens yield of 1.2% beats Adidas' 1% yield. Nike spent 31% of its earnings on that dividend over the past 12 months, and Adidas spent 30% -- which gives both companies ample room for future hikes.
The winner: Adidas
Nike is a low-risk stock, but Adidas' better diversified business, smart turnaround moves, stronger growth, and lower valuations make it the better investment for 2018.For every over-hyped technology in the biopharma sector, a lesson in humility never seems far behind. But it seems most can be traced back to a humbling reminder: Mother Nature has been conducting biotech research and development for nearly 4 billion years. Best to have her on your Adidas NMD Donne side.
Today in Cleveland, Paul George will debut his Nike Air Max 2017 Donne second signature shoe, the PG2. Fittingly, he’ll do it during a Nike Air Vapormax Damen contest that will test the eight-year pro’s status as one of the league’s best two-way players and on a court surrounded www.dennishayes.co.uk by other athletes who share the distinction of owning a signature shoe of their own.
“Think about the heritage of Nike Basketball in general and all the signature athletes we've had along the way and how exciting a lot of those products have been and how they're so culturally relevant,” says Tony Hardman, designer of both the PG1 and PG2. “To be a part of that legacy is heavy; you just try to put your stamp on it along the way.”
Here are five rules George and Hardman stick to so they can continue to impress their take on signature culture.